what is paid media?
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Paid Media Insights

Understanding The Basics of Paid Media: A Guide for The Construction Industry | Tradectory

Discover the fundamentals of paid media tailored for the construction industry. Explore the distinctions between paid, owned, and earned media, and identify the best paid media channels for your needs.

what are google and facebook ads
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Paid Media Insights

Paid Ads: What Google & Facebook Ads Actually Do For Construction Companies

Discover the benefits of Google Ads and Facebook Ads for construction companies. Learn what they do, how they differ, and when to use each to drive leads and brand awareness.

search ads vs social ads
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Paid Media Insights

Search Ads vs Social Ads For Construction Explained | Tradectory

Discover the difference between search ads and social ads to make informed decisions when it comes to your marketing strategy.